On Alex owner Cheryl Bateman poses with Shuswap Soul proprietor Riley Corcoran and his sister Grace after they recently delivered the inventory of Shuswap Soul t-shirts and hoodies for display in the retail shop. The brand, designed by the 13-year-old, is also available at ReMarket Etc. in Salmon Arm and through an online store. (Photo contributed)

Entrepreneurial teen inspired by the Shuswap

Riley Corcoran, 13, creates his own company, Shuswap Soul Clothing

Riley Corcoran lives in Calgary, but his soul resides in the Shuswap.

Riley, 13, has spent time every summer at a cabin in the Shuswap, calling it a magical place where he loves to be.

And so, when coming up with an idea to start a business, the young entrepreneur was inspired by his surroundings.

“I was sitting on the end of my grandma’s dock last summer, I turned and asked my mom if I could start a business. We spent a lot of time talking about what kind of business, what I could sell, how I could manage it. Inspiration struck. I had a friend in Calgary who was designing and making cool shirts and I wanted to do the same,” says Riley.

But it’s been a big learning curve.

After hours of drawing out his ideas, thinking about how and where to sell the T-shirts, figuring out how to get the product made and learning about setting up an online shop, Shuswap Soul Clothing was launched to the web.

“I have learned how to add new products to my online store, and have spent lots of time learning about marketing. My mom is teaching me how to manage my accounting. We have had visitors on our site from across Canada and a few other parts of the world. Last month we had an order from Europe and last week we had one from Australia,” he says.

After the site went live, a T-shirt printer in Blind Bay contacted the family about printing the products locally. And Salmon Arm retail stores On Alex and Re-Market Etc. expressed interest in carrying the Shuswap Soul brand. Both Salmon Arm shops are now offering the shirts for sale in store. There are both T-shirts and hoodies available in various colours.

“It has been awesome. I get lots of encouraging comments on our Facebook and Instagram pages from people in the area and others who like to visit the lake. I can’t wait until our customers start posting pictures of their shirts on social media. I know that will be really cool and a very exciting day,” he says.


@SalmonArm
newsroom@saobserver.net

Like us on Facebook and follow us on Twitter

Just Posted

Stories Beneath the Surface exhibition now open at Revelstoke Museum

Revelstoke Museum and Archives opened a new exhibition on Oct. 18, 2018… Continue reading

Live results for the Revelstoke municipal election

Watch here and on Facebook for live results

A lifetime in education

Revelstoke’s Jeff Nicholson is retiring after 28 years

Revelstoke Grizzlies win 11th straight game

The Forum was packed on Saturday night

UPDATE: Preliminary inquiry for Sagmoen begins in Vernon

Sagmoen, whose charges were split into three separate matters, has been in custody since Oct. 2017

Revelstoke Cribs: Eagle Pass Lodge

Explore the eclectic houses, lodges and other spaces in and around Revelstoke… Continue reading

CFL playoff picture still muddled heading into weekend action

League revealed last week no fewer than 64 potential playoff permutations

New monitoring of vessel noise impact on endangered whales announced

Federal government to monitor underwater ship and mammal noise in B.C.’s Salish Sea

Used election signs could serve as emergency shelters, B.C. candidate says

Langley Township council hopeful wants to build one-person foul weather shelters for homeless

Man charged with attempted murder in Oliver back in court

Andrew Bradley Miller pleaded guilty to charges of resisting arrest and failure to appear in court

Interior Health urges public to get a flu shot

Health authority says it will help to stop the spread of influenza

Liberals write off $6.3 billion in loans as part of money never to be collected

That includes student loans and a $2.6 billion write off that came through Export Development Canada

Trudeau, McKenna to announce compensation for federal carbon plan

Provinces that don’t have a carbon price of at least $20 per tonne of emissions will have Ottawa’s plan forced on them

Most Read