FILE - In this Sept. 22, 2017, file photo, customers look at iPhone 8 and iPhone 8 Plus phones at an Apple Store in San Francisco. (AP Photo/Jeff Chiu)

Weather Channel app accused of selling users’ data

Lawyers argue operator misled users who shared their location in exchange for personalized forecasts

  • Jan. 4, 2019 5:30 p.m.

People relied on the most popular mobile weather app to make plans and figure out how to dress for the elements, but its owners used it to track their every step and profit off that information, Los Angeles prosecutors said Friday.

The operator of The Weather Channel mobile app misled users who agreed to share their location information in exchange for personalized forecasts and alerts, and they instead unwittingly surrendered personal privacy when the company sold their data to third parties, City Attorney Michael Feuer said.

READ MORE: Facebook reveals bug gave apps unauthorized access to 6.8 million users’ photos

Feuer sued the app’s operator in Los Angeles County Superior Court to stop the practice. He said 80 per cent of users agreed to it because the company had intentionally obscured disclosures on how it uses geolocation data within a 10,000-word privacy policy.

“Think how Orwellian it feels to live in a world where a private company is tracking potentially every place you go, every minute of every day,” Feuer said. “If you want to sacrifice to that company that information, you sure ought to be doing it with clear advanced notice of what’s at stake.”

A spokesman for IBM Corp., which owns the app, said it has always been clear about the use of location data collected from users and will vigorously defend its “fully appropriate” disclosures.

Marketed as the “world’s most downloaded weather app,” The Weather Channel app claims it has approximately 45 million users a month, the lawsuit said.

Feuer said operators of the app, TWC Product and Technology LLC, sold data to at least a dozen websites for targeted ads and to hedge funds that used the information to analyze consumer behaviour. Feuer said he learned about the sale of the private data from an article in The New York Times.

The lawsuit seeks to stop the company from the practice it calls “unfair and fraudulent” and seeks penalties of up to $2,500 for each violation.

It comes as companies, most notably Facebook and Google, are increasingly under fire for how they use people’s personal data. Both companies faced congressional hearings last year on privacy issues, which are likely to remain on lawmakers and regulators’ minds both nationally and in California.

In June, California lawmakers approved what experts are calling the country’s most far-reaching law to give people more control over their personal data online. That law doesn’t take effect until next year.

Feuer said he hopes the case inspires other lawsuits and legislation to curb data-sharing practices.

IBM bought the app along with the digital assets of The Weather Company in 2015 for $2 billion but did not acquire The Weather Channel seen on TV, which is owned by another company.

The Associated Press

Like us on Facebook and follow us on Twitter

Just Posted

From hospitality to history

Laura Young doesn’t have a history background, but she didn’t let that stop her from running a museum.

Vernon road closed again following landslide

The road that was reopened Thursday morning was closed again Friday following geotechnical engineer report.

Update: RDOS to hear update at noon about Keremeos rock slide

The slide occurred Friday March 22, at about 8 p.m. between Red Bridge and Standing Rock

Rock slide forces rural Keremeos residents to leave their homes

Witness describes boulders bigger than her car

Stolen Bentley spotted going wrong way down highway found in Summerland

The car has been recorded going the wrong way on the Coquihalla, found two days later

Province announces $18.6 million for B.C. Search and Rescue

The funding, spread over three years, to pay for operations, equipment, and training for

Vernon road closed again following landslide

The road that was reopened Thursday morning was closed again Friday following geotechnical engineer report.

Late-season wave of the flu makes its round in B.C.

BC Centre for Disease Control reported 50 per cent jump in flu cases in first weeks of March

Tofino’s housing crisis causing some to seek shelter at the local hospital

Tofino’s housing crisis is pushing the town’s ‘hidden homeless’ population into the forefront.

Sentencing judge in Broncos crash calls for carnage on highways to end

Judge Inez Cardinal sentenced Jaskirat Singh Sidhu to eight years

2 fires in Victoria caused by cigarettes prompts warning from deputy fire chief

Two separate fires caused by cigarette butts were avoidable

Kelowna youngsters grab tournament win in U.S.

The Kelowna Storm won the under-8 Shamrock Showdown Hockey Tournament in Spokane

Wildlife activists slam B.C. business, clubs for ‘wolf-whacking’ contests

Chilcotin Guns, Creston Valley Rod and Gun Club and West Kootenay Outdoorsmen Club under fire

Most Read