MLA Report: Truth in advertising? How about no ads without truth?

Columbia River-Revelstoke MLA Norm Macdonald accuses BC Liberal government of misleading public with advertising.

Ever wonder exactly how much all this government advertising is actually costing you?

The BC Liberals are using the money you pay in taxes, intended to fund government programs that actually provide services for you and your neighbours, to fund massive advertising campaigns. And the waste of taxpayer money ramps up even further the closer we get to election time.

These ad campaigns are expensive and meet only the needs of the BC Liberals and their supporters. Most of us would agree that they do nothing to actually improve the lives of the general public.

In the two years leading up to the last election, the Christy Clark government spent nearly $70 million on pre-election advertising.

Much of the advertising appears in venues that we rely on to provide news coverage of provincial politics, and it is easy to imagine that this could have the effect of softening editorial coverage of government actions.

The companies hired to create this advertising are consistently the friends of the BC Liberal party — they are large donors who benefit tremendously from the flow of taxpayers’ dollars through no-bid contracts.

And these ads typically misinform citizens about the true state of the province and our economy. These ads tend to paint a very rosy picture of the job that the BC Liberals are doing. They claim that B.C. is booming when many in the province would not see this as an accurate portrayal of their own lives.

Here are the facts:

The BC Liberals promised by 2015 that we would have eight new mines open and 1,500 new jobs. In fact, three mines have opened, but 16 mines have closed, with an overall reduction of 2,370 direct jobs in mining.

Forestry, which should be booming with the low dollar and a strong U.S. market, is struggling as mills continue to close. Under the BC Liberals’ watch, 200 mills have already closed.

The great boom promised from liquid natural gas has failed to materialize. The promise of the first LNG plant opening in 2015 has come and gone. The 100,000 jobs promised was always a fictitious number with the actual number of new jobs being zero.

I believe government does have a role in leading real discussions about how to make our province and our economy work. But that real discussion can never begin with mistruths.

In order to have resilience as communities we need to make smart decisions in what is, frankly, a volatile world. To make those decisions, we need a government that sticks to the truth.

Wasting our tax dollars to misinform us cannot be acceptable. But nothing will change until citizens demand that change.

Truth in advertising? How about no advertising without truth?

Norm Macdonald is the MLA for Columbia River–Revelstoke. He can be reached at 1-866-870-4188 or norm.macdonald.mla@leg.bc.ca.

 

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Zuzana Riha’s last exhibition at the Revelstoke Visual Arts Centre was in October 2018. She has another coming up in November 2020. (Jocelyn Doll/Revelstoke Review)
Revelstoke gallery exhibition opening coming Nov. 5

The November show will feature Zuzana Riha in the main gallery

Snowfall in the Okanagan shatters records. (Contributed)
Snowfall in Okanagan breaks records dated back to 1899

Penticton has received over 10 cm today, surpassing the 8 cm record set in 1957

A map of the proposed location for the temporary workforce camp in Johnson Heights that is subject to a Temporary Use Permit from the city. (City of Revelstoke)
Resort asks for support on proposed temporary workforce housing

Peter Nielsen says application for permanent staff accommodation coming forward next week

Your Columbia River Revelstoke candidates; Nicole Cherlet (NDP); Samson Boyer (Green) and Doug Clovechok (BC Liberal)
Candidates’ messages: Columbia River Revelstoke

The Bulletin offered each candidate in Columbia River Revelstoke space to hold forth on issues important to them and to voters.

Mackenzie Avenue, with Mount Macpherson in the background, in 1940. (Revelstoke Museum and Archives photo 655)
Glimpses of Revelstoke’s past for Oct. 22

Items from Revelstoke newspapers, as gleaned and edited by Cathy English, curator… Continue reading

B.C. Liberal leader Andrew Wilkinson, B.C. NDP leader John Horgan and B.C. Greens leader Sonia Furstenau. (Black Press Media)
VIDEO: One day until B.C. voters go to the polls in snap election defined by pandemic

NDP Leader John Horgan’s decision to call an election comes more than a year ahead of schedule and during a pandemic

100 Mile Conservation officer Joel Kline gingerly holds an injured but very much alive bald eagle after extracting him from a motorist’s minivan. (Photo submitted)
B.C. driver thought he retrieved a dead bald eagle – until it came to life in his backseat

The driver believed the bird to be dead and not unconscious as it turned out to be

Chastity Davis-Alphonse took the time to vote on Oct. 21. B.C’s general Election Day is Saturday, Oct. 24. (Chastity Davis-Alphonse Facebook photo)
B.C. reconciliation advocate encourages Indigenous women to vote in provincial election

Through the power of voice and education Chastity Davis-Alphonse is hopeful for change

White Rock RCMP Staff Sgt. Kale Pauls has released a report on mental health and policing in the city. (File photos)
White Rock’s top cop wants to bill local health authority for lengthy mental-health calls

‘Suggestion’ included in nine-page review calling for ‘robust’ support for healthcare-led response

A Le Chateau retail store is shown in Montreal on Wednesday July 13, 2016. Le Chateau Inc. says it is seeking court protection from creditors under the Companies’ Creditors Arrangement Act to allow it to liquidate its assets and wind down its operations.THE CANADIAN PRESS/Ryan Remiorz
Clothing retailer Le Chateau plans to close its doors, files for CCAA protection

Le Chateau said it intends to remain fully operational as it liquidates its 123 stores

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

The Independent Investigations Office of BC (IIO)
Police watchdog clears Kelowna RCMP in connection to man’s death

The man died following a single vehicle crash on Highway 97 in June

RCMP. (Phil McLachlan - Black Press Media)
UPDATE: Collision cleared, Highway 33 at Idabel Lake reopens

The Kelowna RCMP are urging drivers to stay away from the area

Green party Leader Sonia Furstenau arrives to announce her party’s election platform in New Westminster, B.C., on October 14, 2020. THE CANADIAN PRESS/Jonathan Hayward
B.C. Green party says it’s raised nearly $835,000 in 38 days

NDP Leader John Horgan is holding his final virtual campaign event

Most Read