“People aren’t reading a lot of text anymore,” says Revelstoke graphic and fine artist Carly Moran.
OK, I’ll keep this short!
What she meant was a proliferation of media sources and platforms means everyone’s got to work harder to reach out and attract valuable and fickle eyeball time. One way is through effective design.
“Good design matters,” Moran tells me in an interview at Art First! gallery, where she exhibits her work. “Good design always communicates a message.”
PHOTO: ’Sam’ is a Photoshop print created as part of a series featuring wood cross-sections. Carly Moran image
The Peterborough, Ontario, native has spent the past four years in Revelstoke building up her resume, contacts and business to a point where she’s ready to launch her online design business.
She’s worked on several projects you may know, including the Flowt Bikes & Skis jersey, the Hillcrest Hotel dining guide, the Sol Mountain Touring graphics package and she served on the design team for the Revelstoke Museum’s First Tracks: The History of Skiing in Revelstoke.
Moran’s education background includes graphic design at BCIT, Canadian Studies at Trent University and studies at the Ontario College of Art & Design.
She’s busy building a portfolio as a web designer, including projects outside of Revelstoke. (“I think it’s an advantage,” she joked of living in a geographically isolated mountain town. “They know you’re far away; I don’t need to be there.”)
PHOTO: ‘Full Moon’ is a digital print created in Photoshop using photos and multilayered backgrounds. Carly Moran image. Carly Moran image
Moran is about to finalize and launch her new website for Media Chefs (mediachefs.com), her web-based design business.
She’s also excited to get back to her roots outside of digital design. She’s produced an acrylic series for Art First!, including a group show last year. Look for her upcoming bicycle series.
What’s her inspiration for the new cycle series? “Because it’s spring and I’m excited about riding my bike!”
See Carly Moran’s work at Art First! Gallery, 113 First St. West, Revelstoke. 250-837-2212